Booking Holdings Inc., together with its subsidiaries, provides online and traditional travel and restaurant reservations and related services in the United States, the Netherlands, and internationally. The company operates Booking.com, which offers online accommodation reservations; and Priceline, which provides discount travel reservations services, as well as online accommodation, flight, rental car reservation services, vacation packages, cruises, activity, and hotel distribution services for partners and affiliates. It also operates Agoda that offers online accommodation reservation, flight, ground transportation, and activities reservation services. In addition, the company operates KAYAK, an online meta-search service that allows consumers to search and compare travel itineraries and prices; and OpenTable for booking online restaurant reservations, as well as reservation management services to restaurants. Further, it offers travel-related insurance products and restaurant management services to consumers, travel service providers, and restaurants; and advertising services. The company was formerly known as The Priceline Group Inc. and changed its name to Booking Holdings Inc. in February 2018. Booking Holdings Inc. was founded in 1997 and is headquartered in Norwalk, Connecticut.
Travel Tech Titan | Booking Holdings dominates online travel with robust financials, strategic initiatives, and a strong brand portfolio, showcasing resilience in a competitive landscape |
AI-Driven Future | Explore how Booking Holdings leverages AI to enhance customer experiences, potentially revolutionizing travel planning and booking processes |
Global Expansion | Delve into Booking's strategic focus on the Asia-Pacific region, particularly through Agoda, positioning the company for high growth in emerging markets |
Analyst Optimism | Analyst price targets range from $3,900 to $6,100, reflecting confidence in Booking Holdings' market position and growth potential in the travel industry |
Metrics to compare | BKNG | Sector Sector - Average of metrics from a broad group of related Consumer Cyclicals sector companies | Relationship RelationshipBKNGPeersSector | |
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P/E Ratio | 32.1x | 19.3x | 10.8x | |
PEG Ratio | 1.61 | −0.56 | 0.02 | |
Price/Book | −28.5x | 1.0x | 1.4x | |
Price / LTM Sales | 7.2x | 1.8x | 0.9x | |
Upside (Analyst Target) | 4.4% | 30.6% | 20.4% | |
Fair Value Upside | Unlock | 9.3% | 10.1% | Unlock |