Clorox Co (CLX)

Currency in USD
126.90
+2.73(+2.20%)
Closed·
After Hours
127.15+0.25(+0.20%)
·
CLX Scorecard
Full Analysis
Has raised its dividend for 48 consecutive years
Earnings results expected in 14 days
Fair Value
Day's Range
123.76127.16
52 wk Range
117.35171.37
Key Statistics
Prev. Close
126.9
Open
123.79
Day's Range
123.76-127.16
52 wk Range
117.35-171.37
Volume
1.57M
Average Volume (3m)
1.76M
1-Year Change
-6.6%
Book Value / Share
0.22
Fair Value
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Fair Value Upside
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CLX Scorecardpro icon
Company’s Health
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Fair Value
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Fair Price
Upside
Price Target
143.48
Upside
+13.06%
Members' Sentiments
Bearish
Bullish
ProTips
Net income is expected to grow this year

Clorox Co News & Analysis

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Technical Analysis

Summary
Strong Sell
Sell
Neutral
Buy
Strong Buy
Strong Buy
Technical Indicators
Strong Buy
Moving Averages
Strong Buy

Clorox Company Profile

The Clorox Company engages in the manufacture and marketing of consumer and professional products worldwide. It operates through four segments: Health and Wellness, Household, Lifestyle, and International. The Health and Wellness segment offers home care cleaning and disinfecting products, bleach, clog removers, and laundry additives, primarily under the Clorox, Clorox2, Pine-Sol, Scentiva, Tilex, Liquid-Plumr, Poett, and Formula 409 brands; professional cleaning and disinfecting products under the CloroxPro and Clorox Healthcare brands; professional food service products under the Hidden Valley brand in the United States. The Household segment provides cat litter products under the Fresh Step and Scoop Away brands; bags and wraps under the Glad brand; and grilling products under the Kingsford brand in the United States. The Lifestyle segment offers dressings, dips, seasonings, and sauces primarily under the Hidden Valley brand; water-filtration products under the Brita brand; and natural personal care products under the Burt’s Bees brand in the United States. The International segment provides laundry additives, home care products, bags and wraps, cat litter products, water-filtration systems, professional cleaning and disinfecting products, natural personal care products, food products, grilling products, and digestive health products internationally primarily under the Clorox, Glad, Poett, Brita, Burt’s Bees, Pine-Sol, Ever Clean, Clorinda, Chux, and Fresh Step brands. The company also offers vitamins, minerals, and supplement products under the Natural Vitality, RenewLife, NeoCell, and Rainbow Light brands. It sells its products primarily through mass retailers; grocery outlets; warehouse clubs; dollar stores; home hardware centers; drug, pet, and military stores; third-party and owned e-commerce channels; and distributors, as well as a direct sales force. The company was founded in 1913 and is headquartered in Oakland, California.

Clorox Co SWOT Analysis


Digital Transformation
Explore Clorox's ambitious digital initiatives, including ERP implementation, aimed at enhancing operational efficiency and customer engagement
Market Share Dynamics
Delve into Clorox's recent market share gains across key product categories, balanced against intensifying competition from private labels
Financial Outlook
Analysts project EPS of $6.85 for FY2025, with price targets ranging from $130 to $170, reflecting mixed views on long-term growth prospects
Innovation Strategy
Learn how Clorox's focus on product innovation in high-growth segments aims to maintain its competitive edge in mature markets
Read full SWOT analysis

Clorox Co Earnings Call Summary for Q3/2025

  • Clorox Q1 2025 EPS of $1.45 missed $1.57 forecast; revenue at $1.67B vs $1.73B expected; stock fell 2.45% after hours to $135
  • Organic sales growth guidance for fiscal 2025 maintained at 2%; gross margin expansion continues, expected at 44% for Q4
  • CEO highlighted company resilience and adaptability; focus on premium innovation and operational efficiency amid market challenges
  • Tariff impact estimated at $100M annual run rate; ERP transition impacts expected to reverse by first half of next fiscal year
  • Risks include ongoing tariffs, ERP transition disruptions, weakening consumer confidence, and competitive pressures in key categories
Last Updated: 05/05/2025, 23:14
Read Full Transcript

Compare CLX to Peers and Sector

Metrics to compare
CLX
Peers
Sector
Relationship
P/E Ratio
22.5x5.3x12.1x
PEG Ratio
0.120.590.03
Price/Book
579.3x2.4x1.5x
Price / LTM Sales
2.2x1.8x0.9x
Upside (Analyst Target)
11.9%40.2%18.1%
Fair Value Upside
Unlock8.5%10.7%Unlock

Analyst Ratings

4 Buy
13 Hold
4 Sell
Ratings:
21 analysts
Overall Consensus
Neutral

Analysts 12-Month Price Target:

Average 143.48
(+13.06% Upside)

Dividends

Payout Ratio
Payout ratio (TTM)
Earnings retained
EPS 5.61%
Dividend Yield
3.85%
Annualised payout
4.88
Paid quarterly
5-Years Growth
+2.85%
Growth Streak

Earnings

Latest Release
May 05, 2025
EPS / Forecast
1.45 / 1.57
Revenue / Forecast
1.67B / 1.73B
EPS Revisions
Last 90 days

Clorox (CLX) Income Statement & Profits

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FAQ

What Is the Clorox (CLX) Share Price Today?

The live Clorox share price today is 126.90

What Stock Exchange Does Clorox (CLX) Trade On?

Clorox is listed and trades on the New York Stock Exchange.

What Is the Ticker (Stock Symbol) for Clorox?

The stock symbol (also called a 'ticker') for Clorox is "CLX."

Does Clorox Pay Dividends? What’s The Current CLX Dividend Yield?

Yes, CLX Pays Dividends to its Shareholders. The current Clorox dividend yield is 3.85%.

What Is the Current Clorox Market Cap?

As of today, Clorox market capitalisation is 15.64B.

What Is Clorox's (CLX) Earnings Per Share (TTM)?

The Clorox EPS is currently 5.61 (Trailing Twelve Months).

When Is the Next Clorox Earnings Date?

Clorox's next earnings report will be released on 30 Jul 2025.

Is CLX a Buy or Sell From a Technical Analyst Perspective?

Based on today's Clorox moving averages and other technical indicators, the daily buy/sell signal is Buy.

How Many Times Has Clorox Stock Split?

Clorox has split 4 times. (See the CLX stock split history page for full effective split date and price information.)

How Many Employees Does Clorox Have?

Clorox currently has 7400 employees.

What is the current trading status of Clorox (CLX)?

As of 17 Jul 2025, Clorox (CLX) is trading at a price of 126.90, with a previous close of 126.90. The stock has fluctuated within a day range of 123.76 to 127.16, while its 52-week range spans from 117.35 to 171.37.

What Is The Clorox (CLX) Price Target According to Analysts?

The average 12-month price target for Clorox is 143.47947, with a high estimate of 189 and a low estimate of 119. 4 analysts recommend buying the stock, while 4 suggest selling, leading to an overall rating of Neutral. The stock has an +13.06% Upside potential.
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