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Pierce Group AB (PIERCE)
Track today's live Pierce Group AB (PIERCE) share price, performance and key data on this page with our current Stockholm:PIERCE stock exchange information. Analyse interactive charts and historical data, check technical buy and sell signals in real time, and follow the Pierce Group AB share price on the Stockholm exchange. Use the dropdown to switch exchange for the PIERCE share price, head to our technical summary section, which provides analysis on Pierce Group AB share price buy/sell indicators using real-time data (or discuss the Pierce Group AB (PIERCE) stock price today with other investors in the Pierce Group AB ST share price and sentiment chat forum).
Use the dropdown to select a relevant stock exchange for the current ST:PIERCE share price (ISIN: SE0015658364) to enhance your trading decisions with our free investment tools and resources.
What Is the Pierce Group AB Share Price Today?
The Pierce Group AB share price today is 8.88.
What Is the Stock Symbol for Pierce Group AB
The stock symbol (or 'ticker') for Pierce Group AB is "PIERCE."
What Stock Exchange Does Pierce Group AB Trade On?
Pierce Group AB is listed and trades on the Stockholm stock exchange.
Is Pierce Group AB a Good Stock to Buy?
Determining whether Pierce Group AB (or any stock) is a good buy requires comprehensive market analysis. To evaluate its potential, investors can sign up to InvestingPro, where they can assess share price, fair value and more than 1,200 other metrics.
Use the dropdown to select a relevant stock exchange for the current ST:PIERCE share price (ISIN: SE0015658364) to enhance your trading decisions with our free investment tools and resources.
What Is the Pierce Group AB Share Price Today?
The Pierce Group AB share price today is 8.88.
What Is the Stock Symbol for Pierce Group AB
The stock symbol (or 'ticker') for Pierce Group AB is "PIERCE."
What Stock Exchange Does Pierce Group AB Trade On?
Pierce Group AB is listed and trades on the Stockholm stock exchange.
Is Pierce Group AB a Good Stock to Buy?
Determining whether Pierce Group AB (or any stock) is a good buy requires comprehensive market analysis. To evaluate its potential, investors can sign up to InvestingPro, where they can assess share price, fair value and more than 1,200 other metrics.
Stockholm
Currency in SEK
8.88
+0.13(+1.49%)
Closed·
Fair Value
An estimate of a stock's true price based on valuation models like discounted cash flow, peer valuation multiples, and dividend discount models.
Day's Range
8.50
8.88
52 wk Range
8.00
15.00
PIERCE is not included in our AI-picked strategies. See which stocks are.
Fair Value
An estimate of a stock's true price based on valuation models like discounted cash flow, peer valuation multiples, and dividend discount models.
Day's Range
8.508.88
52 wk Range
8.0015.00
Key Statistics
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Prev. Close
Open
Volume
Average Volume (3m)
1-Year Change
Book Value / Share
Fair Value
UnlockFair Value Upside
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Shares Outstanding
Revenue
Net Income
EPS
EPS Growth Forecast
UnlockNext Earnings Date
N/A
(N/A)
Dividends Payment Streak
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Return on Assets
Return on Equity
Gross Profit Margin
Price/Book
EBITDA
EV/EBITDA
Beta
Prev. Close
Open
Volume
Average Volume (3m)
1-Year Change
Book Value / Share
Fair Value
UnlockFair Value Upside
UnlockMarket Cap
Shares Outstanding
Revenue
Net Income
EPS
EPS Growth Forecast
UnlockNext Earnings Date
N/A
(N/A)
Dividends Payment Streak
UnlockP/E Ratio
Return on Assets
Return on Equity
Gross Profit Margin
Price/Book
EBITDA
EV/EBITDA
Beta
PIERCE Scorecard
Company’s Health
Assesses a company's financial position by analysing its market value, financial ratios, industry benchmarks, and competitors.
UnlockFair Value
An estimate of a stock's true price based on valuation models like discounted cash flow, peer valuation multiples, and dividend discount models.
Unlock PriceTechnical Analysis
Strong Sell
Analysts Sentiment
Strong Buy
Price Target
13.50
Upside
+52.03%
Members' Sentiments
Bearish
Bullish
ProTips
Tips that distill complex financial data into concise, actionable investment insights.
Valuation implies a strong free cash flow yield
Technical Analysis
Summary
Strong Sell
Sell
Neutral
Buy
Strong Buy
Strong Buy
Technical Indicators
Strong Buy
Moving Averages
Buy
Analyst Ratings
2 Buy
0 Hold
0 Sell
Ratings:
2 analysts
Overall Consensus
Strong Buy
Analysts 12-Month Price Target:
Average 13.50
(+52.03% Upside)
Pierce Group AB Earnings Call Summary for Q2/2026
- Q2 adjusted EBIT rose 6.3% to SEK 34M with margin improving to 6.4%; sales hit record SEK 537M despite warehouse system disruptions.
- Stock plunged 9.94% to $9.24 as warehouse management system issues caused backlog and stock-outs, with full stabilization expected by Q3-end.
- E-commerce platform rollout extended to Q1 2027; company expects SEK 20-30M annual EBIT improvement post-transition with 5-8% margin target.
- Management shifting from transformation to expansion phase, targeting new markets and categories while private label recovery delayed until Q1-Q2 2027.
- Strong balance sheet with SEK 390M cash, 1.9 current ratio, and 0.15 debt-to-equity; 17% free cash flow yield supports transition period.
Last Updated: 21/08/2026, 08:52
Read Full TranscriptEarnings
Latest Release
21/08/2026
EPS / Forecast
0.47 / 0.44
Revenue / Forecast
537M / 562M
Compare PIERCE to Peers and Sector
Metrics to compare | PIERCE | Sector Sector - Average of metrics from a broad group of related Consumer Cyclicals sector companies | Relationship RelationshipPIERCEPeersSector | |
|---|---|---|---|---|
P/E Ratio | 17.7x | 12.2x | 10.2x | |
PEG Ratio | 0.05 | −0.10 | 0.02 | |
Price/Book | 1.0x | 2.3x | 1.4x | |
Price / LTM Sales | 0.4x | 0.4x | 0.9x | |
Upside (Analyst Target) | 52.0% | 46.0% | 27.0% | |
Fair Value Upside | Unlock | 24.9% | 11.3% | Unlock |
Pierce Group AB (publ), an e-commerce company, engages in the sale of motorcycle and snowmobile gears, parts, and accessories across Europe. The company serves motocross and enduro riders under the 24MX brand; on-road motorcycle riders under the XLMOTO brand; and snowmobile riders under the Sledstore brand. Pierce Group AB (publ) was founded in 2008 and is headquartered in Stockholm, Sweden.
Ownership
Ownership Overview
Top Holders
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FAQ
What Is the Pierce Group AB (Stockholm: PIERCE) Share Price Today?
The Pierce Group AB stock price today is 8.88 SEK.
What Stock Exchange Does Pierce Group AB (PIERCE) Trade On?
Pierce Group AB is listed and trades on the Stockholm Stock Exchange.
What Is the Ticker (Stock Symbol) for Pierce Group AB?
The stock symbol (also called a 'ticker') for Pierce Group AB is "PIERCE."
What Is the Current Pierce Group AB Market Capitalisation?
As of today, Pierce Group AB (Stockholm: PIERCE) market cap is 706.61M SEK.
What Is Pierce Group AB's (PIERCE) Earnings Per Share (TTM)?
The Pierce Group AB EPS is currently 0.49 (Trailing Twelve Months).
When Is the Next Pierce Group AB Earnings Date?
Pierce Group AB's next earnings report will be released on 13/11/2026.
Is PIERCE a Buy or Sell From a Technical Analyst Perspective?
Based on today's Pierce Group AB moving averages and other technical indicators, the daily buy/sell signal for PIERCE stock is Strong Sell.
How Many Times Has Pierce Group AB Stock Split?
Pierce Group AB has split 0 times. (See the PIERCE stock split history page for full effective split date and price information.)
How Many Employees Does Pierce Group AB Have?
Pierce Group AB has 295 employees, based on their latest Companies House report.
What is the current trading status of Pierce Group AB (Stockholm: PIERCE)?
As of 29/08/2026, Pierce Group AB (PIERCE) is trading at a share price of 8.88 SEK, with a previous close of 8.75 SEK. The stock has fluctuated within a day range of 8.50 SEK to 8.88 SEK, while its 52-week range spans from 8.00 SEK to 15.00 SEK.
What Is Pierce Group AB (PIERCE) Price Target According to Analysts?
The average 12-month price target for Pierce Group AB is 13.50 SEK, with a high estimate of 15 SEK and a low estimate of 12 SEK. 2 analysts recommend buying the stock, while 0 suggest selling, leading to an overall rating of Strong Buy. The stock has an +52.03% Upside potential.
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