Nelly Group AB (NELLY)

Currency in SEK
33.42
-0.52(-1.53%)
Closed·
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Fair Value
Day's Range
33.0634.20
52 wk Range
32.76135.60
Key Statistics
Prev. Close
33.94
Open
33.94
Day's Range
33.06-34.2
52 wk Range
32.76-135.6
Volume
162.24K
Average Volume (3m)
427.78K
1-Year Change
-21.8246%
Book Value / Share
13.72
Fair Value
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Fair Value Upside
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NELLY Scorecardpro icon
Company’s Health
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ProTips
Trading at a low earnings multiple

Nelly Group AB News & Analysis

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Technical Analysis

Summary
Strong Sell
Sell
Neutral
Buy
Strong Buy
Strong Sell
Technical Indicators
Strong Sell
Moving Averages
Strong Sell
Firm
ArticlePositionPrice TargetUpside / DownsideFrom Price TargetActionDate

Nelly Group AB Earnings Call Summary for Q1/2026

  • Nelly Group Q1 2026 revenue fell 1.8% YoY to SEK 243.3M; operating profit plunged 59.8% to SEK 8M amid challenging retail conditions.
  • Gross margin improved 3.7 points to 55.3% driven by own-brand sales rising to 62.7% of total; operating margin declined to 3.3% from 8.0%.
  • Stock price crashed 39.88% following earnings miss; management stated results 'well below expectations' with Q1 performance disappointing.
  • No specific numerical guidance provided; management expects assortment challenges to persist into Q2 2026 due to prior commitments.
  • Key challenges include rising marketing/admin costs, difficulty attracting Nordic customers, and need to better align inventory with seasonal trends.
Last Updated: 28/04/2026, 08:48
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Earnings

Latest Release
28/04/2026
EPS / Forecast
0.17 / --
Revenue / Forecast
243.3M / --
EPS Revisions
Last 90 days

Compare NELLY to Peers and Sector

Metrics to compare
NELLY
Peers
Sector
Relationship
P/E Ratio
6.5x15.7x10.3x
PEG Ratio
0.120.030.02
Price/Book
2.5x1.9x1.4x
Price / LTM Sales
0.8x0.4x0.9x
Upside (Analyst Target)
-37.0%30.8%
Fair Value Upside
Unlock24.6%13.5%Unlock

Nelly Group AB (publ) operates as a fashion company in Sweden, rest of Nordics, and internationally. The company offers clothes, accessories, beauty products, and sportswear, lingerie and swimwear for women; and clothes, shoes, and accessories for men under the Nelly brand. It sells and markets its products through physical store, and online through Nelly.com and NLYman.com. The company was formerly known as Qliro Group AB (publ) and changed its name to Nelly Group AB (publ) in November 2020. Nelly Group AB (publ) was founded in 1936 and is based in Borås, Sweden.

Employees
172
Market
Sweden

Ownership

Ownership Overview

Type
Common Stock Held% of Shares OutstandingMarket Value
Mutual Funds & ETFs
751.32K2.50%25.65M
Other Institutional Investors
21.52M71.52%734.67M
Public Companies & Retail Investors
7.82M25.98%266.84M
Total
30.09M100.00%1.03B

Top Holders

Holder
% of holding
Shares Held
Date Reported
Value (In 1,000s)
Rite Internet Ventures Holding AB34.51%10,381,570352,350
Ettfemsju SjÄL Ab16.97%5,106,605173,318

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FAQ

What Is the Nelly Group AB (Stockholm: NELLY) Share Price Today?

The Nelly Group AB stock price today is 33.42 SEK.

What Stock Exchange Does Nelly Group AB (NELLY) Trade On?

Nelly Group AB is listed and trades on the Stockholm Stock Exchange.

What Is the Ticker (Stock Symbol) for Nelly Group AB?

The stock symbol (also called a 'ticker') for Nelly Group AB is "NELLY."

What Is the Current Nelly Group AB Market Capitalisation?

As of today, Nelly Group AB (Stockholm: NELLY) market cap is 1.00B SEK.

What Is Nelly Group AB's (NELLY) Earnings Per Share (TTM)?

The Nelly Group AB EPS is currently 5.24 (Trailing Twelve Months).

When Is the Next Nelly Group AB Earnings Date?

Nelly Group AB's next earnings report will be released on 15/07/2026.

Is NELLY a Buy or Sell From a Technical Analyst Perspective?

Based on today's Nelly Group AB moving averages and other technical indicators, the daily buy/sell signal for NELLY stock is Strong Sell.

How Many Times Has Nelly Group AB Stock Split?

Nelly Group AB has split 3 times. (See the NELLY stock split history page for full effective split date and price information.)

How Many Employees Does Nelly Group AB Have?

Nelly Group AB has 172 employees, based on their latest Companies House report.

What is the current trading status of Nelly Group AB (Stockholm: NELLY)?

As of 18/06/2026, Nelly Group AB (NELLY) is trading at a share price of 33.42 SEK, with a previous close of 33.94 SEK. The stock has fluctuated within a day range of 33.06 SEK to 34.20 SEK, while its 52-week range spans from 32.76 SEK to 135.60 SEK.
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