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Tesla slashes prices across models, impacts global sales

EditorNatashya Angelica
Published 22/04/2024, 16:12
© Reuters.
TSLA
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On Monday, Tesla Inc. (NASDAQ:TSLA) implemented a new series of price reductions affecting nearly all its vehicle models worldwide. The move is seen as an indication that the electric car manufacturer's production capabilities have surpassed current demand. Notably, the price cuts also extend to Tesla's Full Self-Driving (FSD) software, which has been reduced from $12,000 to $8,000.

The price cuts span the range of Tesla's offerings and are not confined to specific regions, suggesting a strategic adjustment to stimulate sales on a global scale. Although the reductions are significant, they do not bring the prices of all models to their historical lows, indicating that there may still be room for further discounts in the future.

The adjustment to the FSD software price is particularly noteworthy as it could have a substantial impact on Tesla's profit margins. A higher adoption rate of the FSD feature, due to the lowered cost, could substantially contribute to the company's earnings.

Yet, analysts at Piper Sandler express skepticism about whether the current price reduction will be sufficient to encourage a marked increase in FSD adoption. They speculate that a further reduction of 25% to 50% might be necessary to significantly boost uptake of the advanced driving feature.

As Tesla prepares to report its earnings on Tuesday afternoon, analysts have chosen to hold off on revising their financial models to account for the recent price changes. The company's earnings report is anticipated with interest, as it will provide further insights into the effects of the price adjustments on Tesla's financial performance.

The strategic price reduction by Tesla comes at a time when the automotive industry is facing challenges related to demand and supply chain issues. Tesla's decision to lower prices across the board, including its advanced software, reflects an aggressive approach to maintaining its competitive edge in the electric vehicle market.

InvestingPro Insights

Amid Tesla's recent price reductions, real-time data from InvestingPro provides a deeper financial context for investors. Tesla's market capitalization stands at a robust $449.41 billion, showcasing its significant presence in the market.

Despite recent price volatility, with a 1-week price total return of -8.94%, Tesla's P/E ratio remains high at 30.17, indicating investor confidence in its future earnings potential. Moreover, the company's revenue growth over the last twelve months as of Q4 2023 is an impressive 18.8%, demonstrating Tesla's ability to expand its financial footprint even in challenging economic times.

Two InvestingPro Tips that are particularly relevant in light of the article are that Tesla holds more cash than debt on its balance sheet, providing it with financial stability, and that the stock has taken a notable hit over the last week, which could be reflective of market reactions to the price cuts. These insights suggest that while Tesla is navigating market pressures, it maintains a solid financial foundation.

For investors seeking a more comprehensive analysis, InvestingPro offers numerous additional tips, including a total of 24 for Tesla, available at InvestingPro. Use coupon code PRONEWS24 to get an additional 10% off a yearly or biyearly Pro and Pro+ subscription.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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