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Netflix stock target raised with Buy rating

EditorAhmed Abdulazez Abdulkadir
Published 15/07/2024, 17:24
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On Monday, BofA Securities adjusted its outlook on Netflix (NASDAQ:NFLX), increasing the streaming giant's price target to $740 from the previous $700 while maintaining a Buy rating on the shares. The firm's analyst cited several factors contributing to the optimistic view, including strong subscriber growth trends, the company's dominant position in the streaming market, and the promising potential of its advertising initiatives, especially with the inclusion of live sports programming like the NFL on Christmas.

Netflix's stock has experienced a notable rise, climbing over 16% since the day following the announcement of their first-quarter earnings on April 19. This surge is attributed to positive third-party data reflecting robust subscriber acquisition and a growing recognition of Netflix's advantageous market position. Unlike traditional media companies, Netflix does not need to defend a declining linear asset, which further strengthens its standing in the industry.

The analyst's bullish stance is supported by expectations of sustained revenue growth, margin expansion, and significant free cash flow (FCF) growth over the coming years. These factors are anticipated to drive the company's long-term potential. BofA Securities' revised price objective is based on a higher target multiple, now at 27 times the firm's estimated EBITDA for the calendar year 2025, up from the previous 25 times.

Netflix's leading global subscriber base, reputation as an industry innovator, and increasing visibility in growth drivers are among the reasons BofA Securities believes the company is well-positioned to continue its outperformance. The firm's endorsement reflects confidence in Netflix's ability to capitalize on its strong brand and the evolving opportunities within the media ecosystem.

In other recent news, Netflix continues to garner attention from Wall Street firms and analysts. Piper Sandler maintained a neutral rating on Netflix, with a steady price target of $600, while Citi reaffirmed its neutral stance with a $660 target. Both firms are closely observing Netflix's potential subscriber growth and revenue trends.

Argus has increased Netflix's share target to $767, citing the company's strategic move into live sports programming. Loop Capital upgraded Netflix's share target from $700 to $750, noting strong viewership trends and potential revenue boosts from an anticipated price hike.

These recent developments come alongside a tentative three-year agreement between the International Alliance of Theatrical Stage Employees (IATSE) and the Alliance of Motion Picture and Television Producers (AMPTP), impacting major industry players, including Netflix. The agreement includes significant pay increases and terms regulating AI use in the industry.

Furthermore, Netflix is expanding its offerings by adding an ad-supported subscription tier and exploring sports content. The company's strategic move into live sports programming, notably its National Football League (NFL) deal, has led to raised share targets.

InvestingPro Insights

Reflecting on the recent positive analysis by BofA Securities, Netflix's financial metrics and market performance offer additional context. With a market capitalization of $281.16 billion and a P/E ratio of 44.38, the company is positioned as a significant player in the entertainment industry. The adjusted P/E ratio for the last twelve months as of Q1 2024 stands at 43.71, indicating a balance between the company's earnings and its stock price. A PEG ratio of 0.79 during the same period suggests that Netflix's earnings growth is being valued reasonably relative to its growth rate.

An InvestingPro Tip highlights that Netflix is trading at a low P/E ratio relative to near-term earnings growth, which aligns with the analyst's view of the company's promising financial trajectory. Additionally, with a considerable revenue growth of 9.47% in the last twelve months as of Q1 2024, the company's financial health appears robust. The stock has shown a significant 31.58% price total return over the last six months, further supporting the analyst's optimistic outlook.

For readers looking to delve deeper into Netflix's financials and market potential, InvestingPro offers additional tips such as the company's ability to sufficiently cover interest payments and its moderate level of debt. These insights, among others, are available to help investors make informed decisions. Use the coupon code PRONEWS24 to get up to 10% off a yearly Pro and a yearly or biyearly Pro+ subscription, and discover the 12 additional tips listed on InvestingPro for Netflix.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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