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Build-A-Bear appoints new Chief Revenue Officer

Published 12/09/2024, 21:36
BBW
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ST. LOUIS - Build-A-Bear Workshop, Inc. (NYSE: BBW) has announced the appointment of David Henderson as Chief Revenue Officer, a move that signifies the company's commitment to continued profitable growth. Starting September 16, 2024, Henderson will be tasked with driving growth across Build-A-Bear's primary revenue streams, which include corporately-operated retail and Ecommerce. His role will also encompass overseeing warehouse operations and contributing to the strategic management of the organization.


Sharon Price John, President and CEO of Build-A-Bear, expressed confidence in Henderson's ability to further the company's success, citing his extensive experience across the toy, consumer products, and entertainment industries. Henderson's previous roles include Chief Commercial Officer of Melissa & Doug and various leadership positions at Newell Brands and Hasbro (NASDAQ:HAS).


Build-A-Bear, a multi-generational brand since 1997, allows guests to create customized stuffed animals. The company has expanded its presence to over 500 locations worldwide and has diversified its offerings through e-commerce and licensing agreements. In fiscal 2023, Build-A-Bear reported consolidated total revenues of $486.1 million.


The company's forward-looking statements indicate aspirations for future performance and strategic initiatives designed to create shareholder value. However, they also acknowledge the inherent risks and uncertainties that could impact future results, emphasizing that actual outcomes could materially differ from expectations.


This strategic appointment is based on a press release statement from Build-A-Bear Workshop, Inc. and reflects the company's focus on leveraging its brand for growth and shareholder value creation.


In other recent news, Build-A-Bear Workshop, Inc. has reported a revenue increase of 2.4% in its second quarter of 2024, with revenues reaching nearly $112 million. The company's CEO, Sharon Price John, has announced strategic plans for global expansion, including opening new stores in Italy, France, and the US, and enhancing digital and omni-channel capabilities. Despite a decrease in web demand, the company has seen solid in-store sales and double-digit increases in online purchases. The firm is also planning to open at least 50 new locations this fiscal year.


Build-A-Bear Workshop's gross margin improved to 54.2%, with pretax income up 10.2% at $11.5 million. The company anticipates positive momentum to continue for the remainder of the year, expecting growth in revenues and pretax income in the mid-single-digit range. Despite supply chain challenges and a 28.2% decline in web demand in Q2, the company has reported a strong rebound in Q3 with double-digit growth.


The company faced an unauthorized leak of product imagery, which accelerated the launch of their Halloween products, contributing to record sales. Build-A-Bear Workshop continues to focus on global expansion and shareholder returns, exploring reinvestment opportunities, including potential acquisitions that are additive or synergistic to existing operations. These are the recent developments for the company.


InvestingPro Insights


As Build-A-Bear Workshop, Inc. (NYSE: BBW) prepares to welcome David Henderson as Chief Revenue Officer, the company's financial health and market performance provide a glimpse into the potential impact of this strategic move. With a market capitalization of $421.93 million, Build-A-Bear is positioned as a significant player in the retail sector.


InvestingPro data highlights the company's P/E ratio at 8.75, signaling an attractive valuation compared to the market average. This, coupled with a P/E ratio adjusted for the last twelve months as of Q2 2025 at 8.35, suggests a consistent value proposition in terms of earnings. A notable InvestingPro Tip points out that management has been aggressively buying back shares, which often reflects confidence in the company's future and can be a positive signal to investors.


The appointment of Henderson comes at a time when the company is trading at a high P/E ratio relative to near-term earnings growth, an InvestingPro Tip that suggests the market has high expectations for Build-A-Bear's future profitability. This is further supported by the fact that two analysts have revised their earnings upwards for the upcoming period, indicating a positive outlook on the company's revenue-generating capabilities.


InvestingPro also lists additional tips that provide deeper insights into Build-A-Bear's performance and prospects. For those interested in exploring further, there are 11 more InvestingPro Tips available, which can offer a comprehensive understanding of the company's strategic positioning and financial nuances.


With these insights, investors and stakeholders can better assess how Henderson's experience and leadership could influence Build-A-Bear's trajectory in enhancing its revenue streams and maximizing shareholder value.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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