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BRP shares target cut, holds rating amid production cuts

EditorNatashya Angelica
Published 09/09/2024, 13:24
DOOO
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On Monday, Baird maintained an Outperform rating on shares of BRP Inc . (NASDAQ:DOOO) but lowered the price target to $68 from $77. The decision followed BRP's announcement of deeper production cuts intended to reduce channel inventory. The company's recent financial results aligned with expectations; however, increased floorplan financing costs are impacting dealer profits, necessitating a reduction in production. This strategy aims to maintain dealer health amid economic pressures.


The revised guidance from BRP comes as the industry faces investor concerns regarding the powersports consumer market. Despite the potential challenges, Baird sees value for those willing to invest with a long-term perspective. The analyst noted a modest stock market reaction to the significant guidance cut, which could indicate market resilience or investor anticipation of the move.


BRP's management has indicated that the period of correction in production and inventory levels may persist for another 12 to 18 months. This timeframe suggests that the company and its investors are in for an extended period of adjustment as they navigate the current market dynamics.


The company's proactive measures to balance production with dealer demand reflect the broader economic environment's impact on the powersports industry. As dealers grapple with the financial strain of floorplan financing, BRP's strategy underscores a commitment to dealer support and market stability.


In summary, BRP's adherence to production cuts and the subsequent price target adjustment by Baird highlight the ongoing efforts to align supply with market demand. Investors are advised to observe the situation, considering the analyst's outlook for good value over an extended period of market correction.


In other recent news, BRP Inc., a renowned powersports vehicles manufacturer, unveiled its fiscal year 2025 second-quarter results. The company reported revenue of $1.8 billion, normalized EBITDA of $199 million, and normalized EPS at $0.61, despite facing economic challenges.


BRP managed to cut down network inventory by 13%, aiming for a 15% to 20% reduction by fiscal year-end. However, the company experienced an 18% decline in North American retail sales, attributed to increased competition and lower consumer demand.


Despite this, BRP remains committed to expanding in the electric vehicle market. The company adjusted its yearly guidance, anticipating revenues between $7.8 billion and $8 billion, normalized EBITDA between $890 million and $940 million, and normalized EPS between $275 million and $325 million.


BRP foresees a sequential improvement in the third quarter, maintaining confidence in its long-term strategy, even as it expects softer sales to persist into the second half of the year and the first half of the next. The company's focus on inventory management and long-term growth in the electric vehicle sector is noteworthy in these recent developments.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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