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Barclays maintains Apple shares underweight on early pre-order data

EditorNatashya Angelica
Published 16/09/2024, 13:04
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AAPL
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On Monday, Barclays (LON:BARC) reiterated their Underweight rating on shares of Apple Inc. (NASDAQ:AAPL) shares, maintaining a price target of $186.00. The firm pointed to early pre-order data from China indicating a weaker start for the iPhone 16 (IP16) cycle. Concerns about a negative mix shift due to reduced consumer spending, macroeconomic pressure, and increased competition were cited as contributing factors.


The analysis of pre-order figures from major Chinese e-commerce platforms revealed a year-over-year decline in total units within the first few days, particularly in the pro model mix. Pro model units reportedly saw a double-digit decrease compared to the previous year, while base and plus models experienced growth. The firm emphasized the importance of year-over-year comparisons to assess the strength of the iPhone cycle.


Moreover, the anticipated rollout of Apple Intelligence in Chinese is not expected until the calendar year 2025, which may temper initial excitement for the new iPhone model. To stimulate sales for the previous iPhone 15 (IP15) in China, Apple had to resort to substantial price discounts of around 20%.


Observations also indicated that delivery times for pro models were shorter compared to last year, attributed to a combination of better production yields and potentially lower demand for these models. The first order adjustments from Apple are typically made in early October based on sell-through data, which remains a crucial metric.


Barclays forecasted that September quarter iPhone unit sales are on track to hit 51 million, assuming channel fill is in line with or exceeds last year's figures due to additional selling days. However, there is a risk to December quarter builds if sell-through data falls short of expectations. There were also reports of some iPhone suppliers having uncertainties, although specifics were not provided.


In other recent news, Apple Inc. has been the subject of several significant developments. Analysts from BofA Securities and Citi maintained neutral and buy ratings with steady price targets of $256 and $255 respectively. These assessments followed reviews of iPhone 16 shipping times, revealing extended ship times for Pro and Pro Max models, suggesting strong demand for these versions.


Furthermore, a report from Jefferies indicated contrasting demand levels for iPhone 16 Pro and Pro Max models in various markets, with strong interest in the iPhone 16 Pro Max in China potentially leading to an increase in Apple's average selling price.


Another recent development includes the U.S. Food and Drug Administration's authorization of Apple's AirPods Pro as over-the-counter hearing aid software, marking a significant advancement in hearing support accessibility. In addition, the Court of Justice of the European Union has ordered Apple to pay €13 billion ($14.4 billion) in back taxes to Ireland, a decision expected to impact Apple's earnings per share for fiscal year 2024 by around 10%.


In the realm of artificial intelligence, OpenAI, the creator of ChatGPT, is in the midst of a significant financing round that could value the company at $150 billion, contingent on successful restructuring. Key investors such as Thrive Capital, Khosla Ventures, Microsoft (NASDAQ:MSFT), Nvidia (NASDAQ:NVDA), and Apple are expected to contribute. These recent developments reflect the dynamic and evolving landscape of the tech industry.


InvestingPro Insights


Amidst the concerns raised by Barclays on the performance of Apple Inc. (NASDAQ:AAPL), it's worth noting that the company has shown a consistent pattern of financial resilience. According to the latest InvestingPro data, Apple has a substantial market cap of $3.38 trillion, underscoring its heavyweight status in the market. The P/E ratio stands at 33.71, which may be high relative to near-term earnings growth, as one of the InvestingPro Tips suggests. This indicates that investors are willing to pay a premium for Apple's shares, possibly due to its strong brand and market position.


InvestingPro Tips highlight that Apple has raised its dividend for 12 consecutive years, with a modest dividend yield of 0.45% as of the last twelve months ending Q3 2024. This consistent dividend growth, along with a dividend increase of 4.17% in the same period, reflects Apple's commitment to returning value to shareholders. Moreover, the company's stock has experienced a significant price uptick with a 6-month total return of 29.22%, showcasing its appealing performance to investors.


Apple operates with a moderate level of debt and has maintained dividend payments for 13 consecutive years, reinforcing the company's financial stability and appeal as a long-term investment. For investors seeking further insights, there are numerous additional InvestingPro Tips available at https://www.investing.com/pro/AAPL, which can provide a deeper understanding of Apple's financial health and market position.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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