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Sprout Social named top software product by G2

Published 06/02/2024, 15:20
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CHICAGO - Sprout Social (NASDAQ:SPT), a provider of cloud-based social media management software, has achieved the rank of #1 Best Software Product in G2’s 2024 Best Software Awards, a significant recognition based on user feedback. G2, a renowned software marketplace frequented by millions of software buyers annually, bases its awards on reviews from real users, reflecting the actual performance and satisfaction level of the software.

This marks the eighth year in a row that Sprout Social has been featured on G2’s list, showcasing its consistent performance across various categories. Alongside the top spot, Sprout Social also secured the #4 position for Highest Satisfaction and #5 for Best Product for Enterprise.

Ryan Barretto, President of Sprout Social, expressed pride in the company’s achievements and emphasized the importance of social media management in today's business landscape. The company’s focus over the past year has been on launching new integrations, enhancing platform features, and forming strategic industry partnerships.

Sprout Social’s recent advancements in AI and new integrations with platforms like Salesforce (NYSE:CRM), as well as strategic acquisitions such as Tagger Media and Repustate.

Sprout Social serves more than 30,000 brands, providing a suite of social media management solutions that encompass publishing, engagement, customer care, influencer marketing, advocacy, and AI-powered business intelligence.

The information for this report is based on a press release statement from Sprout Social.

InvestingPro Insights

Sprout Social's recent accolade as the #1 Best Software Product in G2’s 2024 Best Software Awards is a testament to its robust user satisfaction and product performance. To complement this achievement, recent data and insights from InvestingPro paint a detailed financial picture of the company.

With a market capitalization of $3.32 billion USD, Sprout Social is a significant player in the social media management space. The company has been impressing users with its software solutions, which is mirrored by its impressive gross profit margins, reported at 77.17% for the last twelve months as of Q3 2023. This financial metric showcases the company’s ability to manage its cost of goods sold effectively and maintain profitability on its services.

Despite not being profitable over the last twelve months, with a P/E ratio of -56.90, analysts have revised their earnings upwards for the upcoming period, indicating a positive outlook on the company's future profitability. This suggests that investors might see Sprout Social turn a corner in terms of its earnings, which could be a result of the strategic partnerships and platform enhancements mentioned by President Ryan Barretto.

InvestingPro Tips indicate that Sprout Social operates with a moderate level of debt, which could be advantageous for sustaining growth without over-leveraging. Additionally, the company is trading at a high revenue valuation multiple, which could be reflective of the market's confidence in its growth potential and the value of its recent integrations and acquisitions.

For readers interested in a deeper dive into Sprout Social's financials and future prospects, InvestingPro offers additional insights. There are currently 6 more InvestingPro Tips available at https://www.investing.com/pro/SPT, which can be accessed with a subscription. Use coupon code SFY24 to get an additional 10% off a 2-year InvestingPro+ subscription, or SFY241 to get an additional 10% off a 1-year InvestingPro+ subscription.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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