NVDA Q3 Earnings Alert: Why our AI stock picker is still holding Nvidia stockRead More

Sony Expands PlayStation VR2's Reach To Stores Worldwide, But Do Consumers Care?

Published 28/04/2023, 20:16
© Reuters.  Sony Expands PlayStation VR2's Reach To Stores Worldwide, But Do Consumers Care?
SONY
-
SNEC34
-
VR
-

Benzinga - Sony (NYSE: SONY) has announced that the PlayStation VR2 will soon be available at retailers, although no specific date has been provided.

The Tokyo-based company made the declaration via Twitter.

At present, the PS VR2 can still be ordered through PlayStation Direct, where it has been exclusively sold for the past two months since its release.

The standalone VR2 headset costs $549.99, while the Horizon Call of the Mountain bundle is priced at $599.99. Either way, it is more expensive than the PS5, which is needed to operate the VR headset.

The device has been experiencing a sluggish launch into the market, as and sold fewer than 300,000 units in its initial weeks on the market.

This is a far cry from Sony's initial goal of producing approximately 2 million units for the PSVR2's launch window.

Francisco Jeronimo, from research firm IDC, told Bloomberg: "Consumers around the world are facing rising costs of living, rising interest rates, and rising layoffs. VR headsets are not top of mind for most consumers under the current economic climate."

"I suspect a price cut on the PSVR2 will be needed to avoid a complete disaster of their new product," he added.

According to IGN, with wider availability in physical and online stores, discounts for the PS VR 2 may become available in the future.

Next: Could It Be The Price Tag? PlayStation VR2 Sales Fail To Impress, Less Than 300,000 Units Sold In The First Month

Photo: Courtesy of Sony.

© 2023 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.

Read the original article on Benzinga

Latest comments

Risk Disclosure: Trading in financial instruments and/or cryptocurrencies involves high risks including the risk of losing some, or all, of your investment amount, and may not be suitable for all investors. Prices of cryptocurrencies are extremely volatile and may be affected by external factors such as financial, regulatory or political events. Trading on margin increases the financial risks.
Before deciding to trade in financial instrument or cryptocurrencies you should be fully informed of the risks and costs associated with trading the financial markets, carefully consider your investment objectives, level of experience, and risk appetite, and seek professional advice where needed.
Fusion Media would like to remind you that the data contained in this website is not necessarily real-time nor accurate. The data and prices on the website are not necessarily provided by any market or exchange, but may be provided by market makers, and so prices may not be accurate and may differ from the actual price at any given market, meaning prices are indicative and not appropriate for trading purposes. Fusion Media and any provider of the data contained in this website will not accept liability for any loss or damage as a result of your trading, or your reliance on the information contained within this website.
It is prohibited to use, store, reproduce, display, modify, transmit or distribute the data contained in this website without the explicit prior written permission of Fusion Media and/or the data provider. All intellectual property rights are reserved by the providers and/or the exchange providing the data contained in this website.
Fusion Media may be compensated by the advertisers that appear on the website, based on your interaction with the advertisements or advertisers.
© 2007-2024 - Fusion Media Limited. All Rights Reserved.