BOSTON - DraftKings Inc. (NASDAQ: NASDAQ:DKNG) has announced the upcoming launch of its online sportsbook in North Carolina, scheduled for March 11, 2024. This expansion marks the company's entry into its 27th U.S. state, alongside its presence in Ontario, Canada.
The move follows a designation agreement with NASCAR earlier this year, enabling DraftKings to offer its sports betting services in the state.
The launch coincides with major sporting events, including the NCAA Tournament and the NASCAR season, providing North Carolina's sports enthusiasts with various betting options such as same-game parlays and in-game betting. DraftKings emphasizes responsible gaming, introducing features like deposit limits and access to responsible gaming resources.
To commemorate the launch, a ceremonial first bet event will take place at the NASCAR Hall of Fame in Charlotte on March 11, featuring Carolina Panthers legend Greg Olsen, DraftKings Chief Commercial Officer Jeremy Elbaum, and North Carolina State Rep. Zack Hawkins (NASDAQ:HWKN).
In recognition of Problem Gambling Awareness Month, DraftKings is highlighting its commitment to responsible gaming through its collaboration with the National Council on Problem Gambling and adherence to the American Gaming Association's responsible gaming campaign.
The DraftKings Sportsbook app will be available for download on iOS and Android for eligible customers in North Carolina. The company assures that resources for responsible betting will be accessible, and encourages those in need of additional support to contact problem gaming services.
This expansion is part of DraftKings' broader mission to provide engaging and responsible real-money gaming experiences. The information regarding the launch is based on a press release statement from DraftKings.
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