Proactive Investors - Chill Brands (LON:CHLL) used today’s trading update to reflect on numerous company wins over the past few months.
In the UK, the distributor of nicotine-free vapour products commenced sales operations in 120 outlets in August via specialist stores, bars and nightclubs.
The company continues to activate additional outlets with the support of its UK sales and marketing partner, The Vaping Group Ltd.
Chill Brands noted a significant increase in traffic to the Chill.com UK site since online sales commenced on August 10, resulting in an uplift in third-party sales marketed on the site.
The Company continues to expand the range of products available on the Chill.com website and has most recently signed further agreements with multiple brands wishing to launch on the US-facing site.
Chill Brands has been working with US-based pilot stores, resulting in the activation of select stores in the Colorado, Arizona, Florida and Texas markets.
The data gathered from the pilot programme has enabled Chill Brands to commence discussions with larger distribution partners, including buyers of a national smoke shop chain which, following August trade show attendances, have given positive indications regarding its intentions to stock Chill Zero products.
"The Chill Zero range of nicotine-free vape products is off to a great start. A successful entry into the UK and positive results from our US pilot stores reaffirm that this is a category with significant growth potential,” said Callum Sommerton, chief executive of Chill Brands.
He continued: “Many stockists of the products have commented on strong demand for nicotine-free alternatives and often highlight a lack of existing quality options on the market. There is a clear opportunity for Chill Brands to become a market leader in this space, particularly as we begin to market and sell the products to major national retailers.”