Benzinga - by Anusuya Lahiri, Benzinga Editor.
Affirm Holdings, Inc (NASDAQ:AFRM) announced new payment options, Pay in 2 and Pay in 30, to offer more flexibility and affordability for consumers using Affirm’s app.
These options allow consumers to split their purchase into two interest-free payments or pay in full within 30 days without any late fees or hidden charges.
Vishal Kapoor, Head of Product at Affirm, highlighted that these new options cater to the 80% of e-commerce transactions in the U.S. that are under $150, providing more choices and meeting consumers’ budget preferences.
Also Read: Visa Rolls Out New Tech Rivaling Apple Pay, Teams Up with Affirm for Easier Transactions
The rollout of Pay in 2 and Pay in 30 has already increased cart conversion within the app, and Affirm plans to extend these options to its integrated merchant partners soon.
Also, this week, Affirm expanded its partnership with Alterra Mountain Company to drive travel spending.
Previously, CEO Max Levchin maintained continued spending and utilization of Buy Now, Pay Later (BNPL).
Affirm Holdings stock gained 93% in the last 12 months. Investors can gain exposure to the stock via Amplify ETF Trust Amplify Mobile Payments ETF (NYSE:IPAY) and Global X FinTech ETF (NASDAQ:FINX).
Price Action: AFRM shares were trading lower by 2.69% at $30.32 at the last check on Friday.
Disclaimer: This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors.
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