Benzinga - In a bid to mainstream cryptocurrency transactions, digital currency exchange BTSE unveiled on Friday its BTSE Card which allows users to top up with cryptocurrencies and then make purchases in fiat across Mastercard’s merchant network, both online and in physical stores.
Users can also withdraw cash from any location where Mastercard (NYSE: MA) is accepted, especially within Europe.
The announcement comes ahead of the much-anticipated Benzinga's Fintech Deal Day on Nov. 13 and Future of Digital Assets conference on Nov. 14, where the evolving landscape of digital assets and their integration into the global financial system will be a focal point of discussions.
BTSE's initiative is set against a backdrop where traditional financial institutions are increasingly delving into building payment infrastructures that accommodate digital assets.
In a press release shared with Benzinga, BTSE stated that there were increasing demands from customers to spend their crypto holdings and trading gains and that its objective is to embed crypto payments into everyday transactions.
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The BTSE card cardholders can transact at any of Mastercard’s 53 million merchants spread across 210 countries, with a transaction ceiling of 15,000 euros.
Furthermore, the card provides access to Mastercard’s global ATM network, capped at a 2,000 euro ATM withdrawal limit.
Users can top up their cards using a range of cryptocurrencies like Tether (CRYPTO: USDT), USD Coin (CRYPTO: USDC), Bitcoin (CRYPTO: BTC), Ethereum (CRYPTO: ETH), and even euros directly via BTSE’s platform.
BTSE CEO Henry Liu emphasized the card's versatility, stating, “Users can now utilize their BTSE balances across diverse sectors, from retail shopping to e-commerce, travel, and beyond. Our commitment remains to craft the finest products for our clientele and foster global crypto utilization.”
BTSE COO Jeff Mei echoed similar sentiments, highlighting the potential of the BTSE Card in driving crypto adoption.
“With the BTSE Card, our users can leverage the vast global network of Mastercard. Payments stand out as one of the most compelling use cases for crypto, a domain brimming with untapped potential. Our card marks a pivotal stride towards global crypto acceptance,” Hei said.
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