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Bumble stock downgraded as Stifel sees challenges with new app strategy

EditorEmilio Ghigini
Published 08/08/2024, 09:56
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On Thursday, Stifel downgraded Bumble Inc. (NASDAQ:BMBL) stock, changing its rating from Buy to Hold and slashing the price target to $6.50 from the previous $13.00.

The move followed Bumble's second-quarter earnings report, which revealed a weaker-than-expected revenue performance, even as the company posted better adjusted EBITDA figures.

The dating service provider's forward-looking guidance also fell short of expectations, with projections for the third quarter and revised full-year estimates missing analysts' forecasts.

The downgrade was influenced by anticipated significant changes to the Bumble app, which are expected to negatively impact the number of paying users in the fourth quarter. Stifel's commentary highlighted that the changes, while necessary, were not clearly defined and seemed to be broad in scope.

Despite the belief that these proposed updates could potentially position Bumble for future success, the firm expressed concern over the competitive landscape within the dating app category, particularly the intensified efforts to enhance user experience for women—a key focus for competitors like Match Group (NASDAQ:MTCH).

Stifel noted that the emphasis on improving the female user experience is likely to continue to weigh on investor sentiment. The firm suggested that the differentiation between Bumble and other dating apps, both in actual features and user perception, might be diminishing.

Consequently, the expectation is for Bumble's stock to remain under pressure in the short term. Stifel concluded that any potential uplift in the company's stock would likely hinge on observable improvements in its performance.

InvestingPro Insights

As Bumble Inc. (NASDAQ:BMBL) navigates through its recent challenges, key metrics and insights from InvestingPro can provide a clearer picture of the company's financial health and market position. The company's market capitalization stands at around $1.02 billion, indicating its size and relevance in the sector. Despite the recent downgrade by Stifel, Bumble is trading at a low Price/Earnings (P/E) ratio relative to near-term earnings growth, which could be a sign of potential undervaluation. This is further supported by a PEG Ratio, as of Q1 2024, of 0.38, suggesting that the stock may be undervalued based on its expected earnings growth.

InvestingPro Tips highlight that management has been aggressively buying back shares, a move that often signals confidence in the company's future prospects. Additionally, Bumble's high shareholder yield is a metric that can attract investors looking for companies that return value to shareholders. With 14 additional InvestingPro Tips available, investors can delve deeper into Bumble's financials and market performance, including insights into earnings revisions and stock volatility. For instance, while some analysts have revised their earnings downwards for the upcoming period, the company's net income is expected to grow this year.

For those considering Bumble as an investment opportunity, the InvestingPro product offers a comprehensive analysis of the company, including a fair value estimate of $12.46, which stands above the recent price target set by Stifel. Such data points, combined with real-time updates and in-depth analytics, can be found on the InvestingPro platform, allowing investors to make more informed decisions.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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