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Berenberg starts Hermes coverage with Buy, sets stock target on robust brand

EditorNatashya Angelica
Published 30/10/2024, 14:52
HESAY
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On Wednesday, Berenberg initiated coverage on Hermes International (OTC:HESAF) (RMS:FP) (OTC: HESAY (OTC:HESAY)) shares, issuing a Buy rating alongside a price target of €2,330.00. The firm's coverage begins with a positive outlook, highlighting the luxury brand's strong position in the market, even amidst potential cyclical and secular challenges.

The analyst from Berenberg underscored Hermes International's robust brand and its standing in the absolute luxury segment as key factors that should enable the company to maintain superior margins and returns. The analyst emphasized Hermes' proven pricing power and its relatively low market shares as opportunities for sustained growth.

Despite the premium valuation of Hermes' growth narrative, Berenberg pointed out that such stories are becoming increasingly rare, suggesting that the company's market positioning is likely to remain strong. The firm's initiation of coverage reflects confidence in Hermes' ability to navigate through market headwinds.

The €2,330 stock price target set by Berenberg indicates the firm's belief in the enduring appeal and financial performance of Hermes International. This target is a testament to the company's market strategy and the exclusive nature of its product offerings.

The coverage initiation and subsequent Buy rating by Berenberg offer a glimpse into the potential trajectory of Hermes International in the luxury goods market. As the brand continues to capitalize on its unique market position, investors and industry watchers will likely monitor its performance in relation to the expectations set by the firm's analysis.

In other recent news, luxury goods company Hermes International reported a notable 15% increase in turnover at constant exchange rates, reaching €7.5 billion for the first half of 2024. Growth was experienced across all regions and product sectors, with leather goods and saddlery leading the expansion. Despite a challenging macroeconomic environment, Hermes's recurring operating income rose by 7% to €3.1 billion.

Exane BNP Paribas (OTC:BNPQY) has upgraded Hermes International from Neutral to Outperform, maintaining a price target of €2,340.00. The firm justified this by highlighting Hermes's increased free cash flow generation, supported by an EBIT margin of around 40%. Meanwhile, Kepler Cheuvreux maintained a Buy rating on Hermes shares, but lowered the price target from EUR 2,350 to EUR 2,300.

The firm observed a deceleration in top-line growth for the second half of the year, with a forecasted decline of four percentage points compared to the first half. Moreover, Hermes is expected to face margin challenges, with an anticipated drop in EBIT margin by 150 basis points. These are recent developments in the company's ongoing strategy to navigate the global luxury market.

InvestingPro Insights

Berenberg's positive outlook on Hermes International is further supported by real-time data and insights from InvestingPro. The company's impressive gross profit margin of 71.45% for the last twelve months as of Q2 2024 underscores its strong market position in the luxury segment, aligning with Berenberg's assessment of Hermes' pricing power.

InvestingPro Tips highlight that Hermes has maintained dividend payments for 31 consecutive years, demonstrating financial stability and commitment to shareholder returns. This consistency aligns with the company's robust brand and market positioning mentioned in the Berenberg analysis.

Additionally, Hermes' revenue growth of 10.98% over the last twelve months reflects its ability to sustain growth, even in challenging market conditions. This supports Berenberg's view on the company's potential for continued expansion.

For investors seeking a deeper understanding of Hermes' financial health and market position, InvestingPro offers 15 additional tips, providing a comprehensive analysis to complement Berenberg's coverage initiation.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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