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DA Davidson boosts Procter & Gamble stock to Buy, lifts target on EPS and P/E revisions

EditorAhmed Abdulazez Abdulkadir
Published 25/11/2024, 11:46
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On Monday, Procter & Gamble (NYSE:PG) received a positive outlook from DA Davidson, as the firm upgraded the stock from Neutral to Buy and significantly increased the price target to $209 from the previous $160. The upgrade was based on the company's performance and expectations for future growth.

The analyst cited Procter & Gamble's recent sales figures in China, noting that the 11/11 sales met expectations and that sales of SK-II, a luxury skincare brand, have seen a year-over-year increase since the launch of the LXP product line in September. These factors contributed to the firm's increased confidence in Procter & Gamble's potential to accelerate organic sales growth to 4%-6% in the second half of fiscal year 2025.

DA Davidson has adjusted its forecast for Procter & Gamble's fiscal year 2025 organic sales growth to 3.5% from the earlier estimate of 3.0%. Additionally, the firm's earnings per share (EPS) estimate for the same period has been raised by $0.05 to $7.03.

The analyst also mentioned various product innovations that Procter & Gamble has in the pipeline for fiscal year 2025 and beyond, including Luvs Platinum Protection diapers, Tide Evo detergent, and a significant upgrade to the Venus razor line. These innovations are expected to support the company's organic sales growth, which has led DA Davidson to revise its long-term organic sales growth estimate to 3.5% from 3.0%.

To reflect the heightened optimism, DA Davidson has increased its target price-to-earnings (P/E) ratio for Procter & Gamble to 27 times, up from 21 times. This adjustment is based on the firm's calendar year 2026 estimated EPS of $7.75, which has been revised upwards from $7.64. The new price target and upgraded rating reflect the firm's confidence in Procter & Gamble's growth trajectory and market position.

In other recent news, Procter & Gamble (P&G) has been the subject of several noteworthy developments. Financial services company Stifel raised its price target for P&G to $167, while maintaining a Hold rating. This adjustment came after P&G's recent investor meeting, where the company reiterated its fiscal year 2025 guidance, aiming for 3%-5% organic sales growth and 5%-7% core earnings per share growth.

P&G reported a stable first quarter, marked by a 2% increase in organic sales, primarily driven by volume growth and pricing strategies. Despite a 15% decline in organic sales in the Greater China region, the company's strong performance in North America and Europe played a significant role in these results.

Financial firm Piper Sandler maintained a Neutral stance on P&G with a consistent price target of $174. This position was based on P&G's business strategies, including investments in marketing and innovation, and cost-saving initiatives aimed at growing margins.

Finally, P&G plans to return $16-17 billion to shareholders through dividends and share repurchases, despite uncertainties regarding the company's 12-month outlook.

InvestingPro Insights

Procter & Gamble's strong market position and growth prospects, as highlighted by DA Davidson's upgrade, are further supported by real-time data from InvestingPro. The company's market capitalization stands at an impressive $415.15 billion, underscoring its status as a major player in the consumer goods sector.

InvestingPro Tips reveal that P&G has raised its dividend for 41 consecutive years and has maintained dividend payments for 54 consecutive years, demonstrating a commitment to shareholder returns that aligns with the positive outlook from analysts. This consistent dividend growth, coupled with a current dividend yield of 2.28%, may appeal to income-focused investors.

The company's financial health appears robust, with InvestingPro data showing an operating income margin of 25.17% for the last twelve months. This strong profitability supports P&G's ability to invest in the product innovations mentioned in the analyst report, such as Luvs Platinum Protection diapers and Tide Evo detergent.

It's worth noting that P&G is trading near its 52-week high, with the stock price at 99.07% of its peak. This aligns with the upgraded price target from DA Davidson and suggests investor confidence in the company's prospects.

For investors seeking a deeper understanding of P&G's financial position and growth potential, InvestingPro offers 13 additional tips, providing a comprehensive analysis to inform investment decisions.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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