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Record 27.6 million saw England's Euro 2020 semi-final, ITV says

Published 08/07/2021, 13:27
Updated 08/07/2021, 14:55
© Reuters. FILE PHOTO: Soccer Football - Euro 2020 - Semi Final - England v Denmark - Wembley Stadium, London, Britain - July 7, 2021 England fans celebrate after the match Pool via REUTERS/Catherine Ivill
ITV
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LONDON (Reuters) - England's Euro 2020 semi-final victory over Denmark on Wednesday was watched by a peak of 27.6 million people, setting a new record for a soccer match shown on a single British channel, broadcaster ITV (LON:ITV) said.

The figure, calculated across TV and smart devices including phones and laptops, beat the 27.5 million who watched England's defeat by Croatia in the 2018 World Cup, a match also broadcast by ITV, it said.

© Reuters. FILE PHOTO: Soccer Football - Euro 2020 - Semi Final - England v Denmark - Wembley Stadium, London, Britain - July 7, 2021 England fans celebrate after the match Pool via REUTERS/Catherine Ivill

Wednesday's match peaked with 26.3 million viewers on ITV, and an 89.3% share, with a whistle-to-whistle audience of 23.9 million, making it the most watched match of the tournament so far, ITV said.

Coverage of Sunday's final will be shared by BBC and ITV.

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