MIAMI BEACH - LQR House Inc. (NASDAQ:LQR), an ecommerce platform in the spirits sector, has announced marketing collaborations with Collier Barnett and Gubba Rum to boost brand visibility and sales on its marketplace, CWSpirits.com. The partnerships aim to create engaging content that highlights the unique qualities of Collier Barnett's whiskey range and Gubba Rum's organic-infused spirits.
As part of the agreement, LQR House will leverage its network of influencers to promote Collier Barnett's distinguished whiskey portfolio, which includes Mythology Hell Bear American Whiskey, Ry3 Whiskey, and Smoke Wagon Bourbon. The campaign is designed to resonate with whiskey enthusiasts by showcasing the craftsmanship behind each blend.
Similarly, Gubba Rum's marketing contract with LQR House focuses on increasing awareness of its rums, which are infused with real vanilla and coconut. The company's strategy involves innovative campaigns to drive Gubba Rum's market presence and sales.
Sean Dollinger, CEO of LQR House, expressed optimism about the new partnerships, stating that the company is on track with its goal to double the number of marketing clients in 2024. He believes these collaborations will contribute to the growth of revenue for this vertical.
LQR House, which went public in August of the previous year, aspires to be a significant player in the wine and spirits ecommerce space through its flagship platform, cwspirits.com. The company distinguishes itself by providing a curated selection of alcohol products for home delivery in the United States. Beyond ecommerce, LQR House operates as a marketing agency focused on the alcohol industry, measuring campaign success through sales on CWSpirits.com.
The company utilizes software, data analytics, and artificial intelligence to enhance the consumer experience and aims to disrupt the traditional alcohol industry landscape with its tailored marketing solutions.
The information in this article is based on a press release statement from LQR House Inc.
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