Benzinga - In an exclusive discussion, Luke Barwikowski, founder of Pixels (CRYPTO: PIXEL), unveils the company's ambitious plan to revolutionize the Web3 gaming sector. Pixels is certainly a hot topic, especially within the Web3 gaming industry. From seamless onboarding to an innovative approach to community engagement, Barwikowski's insights offer a deep look into the future of gaming.
Simplifying Onboarding in Web3 "We never want people to sign transactions or pay gas while playing... These are things that would basically ruin the gaming experience," Barwikowski asserts, highlighting Pixel's commitment to making Web3 video games accessible and enjoyable. He believes in the compelling appeal of the game itself to guide users through the onboarding process, positioning gaming as one of the main ways to bring new users into the Web3 ecosystem.
Leveraging the Strategic Advantage of the Ronin Network Barwikowski discusses the reason behind choosing the Ronin Network (CRYPTO: RON) as Pixels' chosen platform, citing its unique position in the Web3 ecosystem. "No other Web3 ecosystem has that," he says, referring to the millions of pre-onboarded players thanks to Axie Infinity (CRYPTO: AXS), positioning Pixel to capitalize on an established user base.
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Airdrops as Strategic Community Engagement Focusing on incentive alignment, Barwikowski describes Pixel's airdrop strategy as a method to "grow our ecosystem as strong as possible." He talks about targeting both early players and Ronin stakers to boost user acquisition, noting, "It ended up going quite well... kind of reawakened all of Southeast Asia." Airdrops have left early adopters very satisfied and reinforce engagement with the community.
Boost from Binance Launchpool Discussing the impact of featuring in Binance Launchpool before the token was available for trading, Barwikowski highlights a significant increase in daily active users, emphasizing the role of credible partnerships in expanding reach and enhancing credibility in the crypto space. "Our daily active users have increased like 200 to 300%," he shares, illustrating the power of strategic partnerships in the crypto space.
Vision for the Future and Pixel in Spanish Looking ahead, Barwikowski envisions a future for Pixels that goes beyond gaming, leveraging Web3's potential to foster new incentive alignments and competitive dynamics, ensuring efficient compensation for content creators through blockchain technology to facilitate monetization.
An important step for Pixels' mass adoption is translating the game into other languages. Alongside Pixels Guilds, a Spanish account has already been launched, and there are plans to allow playing the game in other languages.
Wen Dungeons? Regarding the highly anticipated dungeons feature, he reveals, "We are probably a month or two from launching them," promising a mix of economic competition and strategic gameplay aligned with the ethos of crypto gaming.
In this exclusive interview, Barwikowski not only shares Pixels' strategic roadmap but also his belief in the transformative power of Web3 gaming to redefine user interaction with digital applications. With an eye on immediate impact and long-term vision, Pixel is positioned to lead a new era in the gaming industry.
Watch the full Interview
Photo: Jose Rodrigo Safdiye
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