Bilibili Inc . (NASDAQ: NASDAQ:BILI) has received a reaffirmed Neutral rating and an $18.00 price target from Citi. Following the release of the company's second-quarter financial results for 2024, the firm's analysis showed Bilibili's total revenue increased by 15.5% year-over-year to Rmb6.13 billion, slightly surpassing the Citi and consensus estimate of Rmb6.1 billion.
The earnings report detailed performance across various segments. Mobile games revenue grew by 13% year-over-year to Rmb1.01 billion, which was 5% higher than Citi's estimates. Value-added services (VAS) increased by 11% year-over-year to Rmb2,566 million, although this was 2% below the firm's projections.
Advertising revenue saw a significant jump of 30% year-over-year to Rmb2,037 million, exceeding Citi's estimate by 2%. Meanwhile, income from intellectual property derivatives and other sources declined by 4% year-over-year to Rmb516 million, which was still 4% higher than projected.
The company's gross profit margin on a non-GAAP basis improved to 30.2% in the second quarter from 28.6% in the first quarter of 2024. The non-GAAP operating profit margin also showed improvement, reaching -5% compared to -9% in the prior quarter, indicating further cost optimization that exceeded the firm's expectations.
Additionally, Bilibili's non-GAAP net loss was reported at Rmb272 million, which was notably better than both Citi's and the consensus forecast of a Rmb496 million and Rmb329 million loss, respectively.
In other recent news, Bilibili reported better-than-expected Q2 results, with a significant boost in advertising and gaming revenue growth. The company's adjusted net loss was reported at RMB0.65 ($0.09) per share, which is narrower than the RMB0.74 loss analysts had predicted. Revenue saw a 16% year-over-year increase, reaching RMB6.13 billion ($843.1 million), slightly surpassing the consensus estimate of RMB6.1 billion.
Advertising revenue, a notable highlight, surged 30% YoY to RMB2.04 billion ($280.4 million). Mobile games revenue also demonstrated strength, increasing 13% to RMB1.01 billion ($138.6 million), propelled by the release of new titles like "San Guo: Mou Ding Tian Xia". Daily active users rose 6% YoY to 102.3 million, and average daily time spent per user increased to 99 minutes from 94 minutes a year ago.
Bilibili's adjusted net loss narrowed by 72% YoY to RMB271.0 million ($37.3 million), and the company generated positive operating cash flow of RMB1.75 billion ($240.9 million) in Q2.
InvestingPro Insights
In light of Bilibili Inc.'s recent financial performance, InvestingPro provides some additional insights that could be relevant for investors. With a market capitalization of approximately $5.81 billion, Bilibili stands out for holding more cash than debt on its balance sheet, which is a positive sign for the company's financial health. Moreover, InvestingPro has highlighted Bilibili as a prominent player in the Entertainment industry, which could be a contributing factor to the company's revenue growth of 5.51% over the last twelve months as of Q1 2024.
InvestingPro Tips suggest that analysts are optimistic about Bilibili's future, with three analysts having revised their earnings upwards for the upcoming period. However, it's worth noting that analysts do not anticipate the company will be profitable this year, and the company has not been profitable over the last twelve months. This aligns with the reported non-GAAP net loss for the second quarter of 2024. In terms of shareholder return, Bilibili has a high shareholder yield, but does not pay a dividend, which may influence investment strategies focused on income generation.
For those interested in delving deeper, InvestingPro features additional tips for Bilibili Inc., which can be accessed at the InvestingPro platform. These insights could provide further guidance for investors considering Bilibili in their portfolio.
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