🤯 Picked by our AI, this stock rallied more than Nvidia this month, yielding 94% since MarchSee the stock

Firefox opts for Google as default search in U.S., surprising Yahoo

Published 15/11/2017, 02:35
© Reuters. Google logo on office building in Irvine, California
MSFT
-
GOOGL
-
BIDU
-
AAPL
-
VZ
-
YNDX
-
GOOG
-

By Paresh Dave

SAN FRANCISCO (Reuters) - Alphabet Inc's (O:GOOGL) Google reclaimed on Tuesday its spot as the default search engine on Mozilla Corp's Firefox Internet browser in the United States and other regions as the browser maker stunned Verizon Communication Inc's (N:VZ) Yahoo by cancelling their deal.

Google confirmed the move but declined, along with Mozilla, to disclose revenue-sharing terms of the multiyear agreement. Google's growing spending to be the primary search provider on apps and devices such as Apple Inc's (O:AAPL) iPhone has been a major investor concern.

Google will be Firefox's default search provider on desktop and mobile in the United States, Canada, Hong Kong and Taiwan, said Denelle Dixon, Mozilla's chief business and legal officer.

The decision was "based on a number of factors including doing what's best for our brand, our effort to provide quality web search and the broader content experience for our users," Dixon said. "We believe there are opportunities to work with Oath and Verizon outside of search."

Yahoo had been the default in the United States, Hong Kong and Taiwan. Firefox did not have an official partner in Canada.

Verizon said Mozilla terminating the Yahoo agreement caught it off guard.

"We are surprised that Mozilla has decided to take another path, and we are in discussions with them regarding the terms of our agreement," said Charles Stewart, a spokesman for Verizon's Oath unit, which oversees Yahoo.

The search provider switch came as Mozilla announced Firefox Quantum, a faster, new version of the browser that company says is “30 percent lighter” than Google Chrome in that it uses less computer memory.

For a decade until 2014, Google had been Firefox's worldwide search provider. Google then remained the default in Europe while regional rivals such as Yahoo, Russia's Yandex (O:YNDX) and China's Baidu Inc (O:BIDU) replaced it elsewhere.

Former Yahoo Chief Executive Marissa Mayer won a five-year contract with Mozilla in 2014 when Firefox and Google's Chrome browser were battling for users. (http://reut.rs/2hsYZQo)

Chrome's U.S. market share has since doubled to about 60 percent, according to data from analytics provider StatCounter, with Mozilla, Apple Inc (O:AAPL) and Microsoft Corp (O:MSFT) browsers capturing the rest.

Yahoo paid Mozilla $375 million in 2015 and said that it would pay at least the same amount annually through 2019, according to regulatory filings.

© Reuters. Google logo on office building in Irvine, California

Yahoo and Google aim to recoup placement fees by selling ads alongside search results and collecting valuable user data. Google said in October that contract changes drove a 54 percent increase in such fees to $2.4 billion in the third quarter.

Latest comments

Loading next article…
Risk Disclosure: Trading in financial instruments and/or cryptocurrencies involves high risks including the risk of losing some, or all, of your investment amount, and may not be suitable for all investors. Prices of cryptocurrencies are extremely volatile and may be affected by external factors such as financial, regulatory or political events. Trading on margin increases the financial risks.
Before deciding to trade in financial instrument or cryptocurrencies you should be fully informed of the risks and costs associated with trading the financial markets, carefully consider your investment objectives, level of experience, and risk appetite, and seek professional advice where needed.
Fusion Media would like to remind you that the data contained in this website is not necessarily real-time nor accurate. The data and prices on the website are not necessarily provided by any market or exchange, but may be provided by market makers, and so prices may not be accurate and may differ from the actual price at any given market, meaning prices are indicative and not appropriate for trading purposes. Fusion Media and any provider of the data contained in this website will not accept liability for any loss or damage as a result of your trading, or your reliance on the information contained within this website.
It is prohibited to use, store, reproduce, display, modify, transmit or distribute the data contained in this website without the explicit prior written permission of Fusion Media and/or the data provider. All intellectual property rights are reserved by the providers and/or the exchange providing the data contained in this website.
Fusion Media may be compensated by the advertisers that appear on the website, based on your interaction with the advertisements or advertisers.
© 2007-2024 - Fusion Media Limited. All Rights Reserved.