Get 40% Off
👀 👁 🧿 All eyes on Biogen, up +4,56% after posting earnings. Our AI picked it in March 2024.
Which stocks will surge next?
Unlock AI-picked Stocks

Primark won't venture online despite COVID hit to stores

Published 03/11/2020, 07:10
Updated 03/11/2020, 11:50
© Reuters. Signage is displayed outside a Primark store at the Oxford Street, in London

By James Davey

LONDON (Reuters) - Primark-owner Associated British Foods (L:ABF) has no plans to build an online business for the fashion retailer despite it recording a 63% slump in full-year profit due to COVID-19 lockdowns, the group said on Tuesday.

Over the last decade Primark, which sells only from physical stores, has been the fastest-growing arm of Britain's AB Foods, a group that also owns major sugar, grocery, agriculture and ingredients businesses.

But the pandemic has hit Primark hard, with the clothes retailer's adjusted operating profit for the year to Sept. 12 falling to 362 million pounds from 969 million pounds in 2018-19, reflecting the closure of its stores across Europe in a first wave of lockdowns.

Primark does not sell online because it does not consider that to be economically viable given the selling price of its products.

AB Foods Chief Executive George Weston said that thinking had not changed.

He said Primark had traded well since stores reopened, with 2 billion pounds of sales to Sept. 12, adding that new stores were still being well received in new markets.

"I think that COVID has more demonstrated the strength of Primark than the weakness," he told Reuters. "What we've seen with Primark is when people are able to shop they prefer to shop with us than do so online," he said.

NEW LOCKDOWNS

Weston also noted that over half of Primark's regular customers did not buy anything online during lockdown, preferring to wait for stores to reopen.

"That is I think a very reassuring statistic," he said.

3rd party Ad. Not an offer or recommendation by Investing.com. See disclosure here or remove ads .

Primark warned on Monday that a second wave of lockdowns would dent sales by 375 million pounds, but it still expects full year 2020-21 sales and profit to be higher than 2019-20.

Primark will also continue to open more stores, including an acceleration of openings in the United States.

Shares in AB Foods were down 1.4% at 1021 GMT, extending losses this year to 35%.

AB Foods reported a 40% fall in 2019-20 adjusted earnings per share to 81.1 pence with the profit fall at Primark outweighing increases at its other divisions. The group is not paying a final dividend.

Profit at AB Foods' grocery division, whose brands include Kingsmill bread, Twinings tea, the Ovaltine drink and Jordans cereal, rose 15% to 437 million pounds.

Sugar profit more than trebled to 100 million pounds with further improvement forecast in the current year.

Latest comments

Risk Disclosure: Trading in financial instruments and/or cryptocurrencies involves high risks including the risk of losing some, or all, of your investment amount, and may not be suitable for all investors. Prices of cryptocurrencies are extremely volatile and may be affected by external factors such as financial, regulatory or political events. Trading on margin increases the financial risks.
Before deciding to trade in financial instrument or cryptocurrencies you should be fully informed of the risks and costs associated with trading the financial markets, carefully consider your investment objectives, level of experience, and risk appetite, and seek professional advice where needed.
Fusion Media would like to remind you that the data contained in this website is not necessarily real-time nor accurate. The data and prices on the website are not necessarily provided by any market or exchange, but may be provided by market makers, and so prices may not be accurate and may differ from the actual price at any given market, meaning prices are indicative and not appropriate for trading purposes. Fusion Media and any provider of the data contained in this website will not accept liability for any loss or damage as a result of your trading, or your reliance on the information contained within this website.
It is prohibited to use, store, reproduce, display, modify, transmit or distribute the data contained in this website without the explicit prior written permission of Fusion Media and/or the data provider. All intellectual property rights are reserved by the providers and/or the exchange providing the data contained in this website.
Fusion Media may be compensated by the advertisers that appear on the website, based on your interaction with the advertisements or advertisers.
© 2007-2024 - Fusion Media Limited. All Rights Reserved.