Apple's $3 Trillion Crown Slips As Disappointing Sales Take Toll

Published 05/08/2023, 16:51
Updated 05/08/2023, 18:10
© Reuters.  Apple's $3 Trillion Crown Slips As Disappointing Sales Take Toll

Benzinga - Apple Inc's (NASDAQ: AAPL) market value has dipped below the once-historic milestone of $3 trillion, triggered by concerns over the company's fourth-quarter outlook.

What Happened: The apprehension arises from worries about sluggish demand for smartphones and other electronic devices. Apple's third-quarter results on Thursday failed to impress Wall Street, and the stock promptly reacted with a move to the downside.

On Friday, the company's shares experienced a decline in pre-market trading due to weaker fiscal year third-quarter hardware product sales, except for Macs, and disappointing guidance for the September quarter.

Shares of the company experienced a significant drop of 4.8%, leading to a market capitalization of approximately $2.85 trillion. This decline, the largest for Apple since September, translated to a staggering loss of over $160 billion in market value, reports Bloomberg.

Also Read: Tim Cook Shares The One Thing He's Copied From Steve Jobs As Apple's CEO

Apple's fiscal third quarter tends to be the slowest, as it precedes the back-to-school season, and customers often delay purchasing key hardware products in anticipation of newer iterations being released.

The third-quarter gross margin remained relatively stable at 44.52%, almost unchanged from the previous quarter's 44.26%. Compared to the same period a year ago, the metric has grown 43.26%.

Just a couple months ago, in June, Apple made history by becoming the first company to achieve a market value of $3 trillion.

However, the recent market downturn has brought its valuation below that historic milestone.

Bloomberg reported that Rosenblatt Securities downgraded the stock to neutral, saying the mixed report "highlights the slowdown phase in which Apple now sits."

"Even though the company's Services business is accelerating, a slowdown in the U.S. seems likely to last until a material new product category takes hold," it said.

Now Read: Apple Will Permanently Delete Your Photos This Month — Here's How To Keep Them Safe

Photo: Shutterstock

© 2023 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.

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