Whirlpool Corporation is a kitchen and laundry company. The Company’s segments include North America, which markets and distributes home appliances and other consumer products primarily under the Whirlpool, KitchenAid, Maytag, Amana, JennAir, Roper, Affresh, Swash, everydrop and Gladiato brand names primarily to retailers, distributors and builders, as well as directly to consumers; Europe, Middle East and Africa (EMEA), which markets and distributes its home appliances to retailers, distributors and directly to consumers under the Whirlpool, Indesit, Hotpoint, Bauknecht, Ignis, Maytag and Privileg brand names; Latin America, which produces markets and distributes its home appliances, small domestic appliances and other consumer products primarily under the Consul, Brastemp, Whirlpool, KitchenAid, Acros, Maytag and Eslabon de Lujo brand names, and Asia, which markets and distributes products under the Whirlpool, Maytag, KitchenAid, Ariston, Indesit, Bauknecht and Elica brand names.