Purple Group Limited is a South Africa-based financial services company. The Company has subsidiaries that operate in trading, investing, and asset management. Its segments include GT247.com and Emperor Asset Management (EAM), EasyEquities, and Head Office and Investments. The GT247.com and EAM segment represent the derivatives trading and asset management operations of the Company. These two businesses operate largely off the same centralized resource base of the Company and GT247.com generates a portion of its revenue for services performed for Emperor clients. The EasyEquities segment is the Web-based investment platform of the Company and includes EasyProperties. Its brands include EasyEquities, EasyProperties, Emperor Asset Management, GT247.com, RISE, and EasyCrypto. Its services include EasyAdvisor, EasyETF, and EasyWealth. Its subsidiaries include First World Trader Proprietary Limited, GT247 Proprietary Limited, and One World Trader Proprietary Limited, among others.